Understanding Google algorithms for dental SEO
Dental search engine optimisation or dental SEO is a system of techniques and strategies that comes together to help you achieve a high position on Google’s search results pages. To decide where to place your website on its search results pages, Google uses hundreds of different algorithms that continuously change; some experts say that the algorithms change approximately 500 to 600 times a year. No one knows what these exact algorithms are; however, here at Dental Focus Marketing, we can help you.
We are an established and highly experienced digital dental marketing team, and we have two decades of experience in creating dental websites and making sure that they are optimised for Google.
Google is the world’s busiest search engine. Approximately 4.9 billion people use the internet, and of those, about 4 billion use Google for their searches. Our team here at Dental Focus Marketing can help you address the main algorithms that are necessary to help you achieve a top position on Google’s search results pages for dental-related searches in your vicinity. Speak to us at Dental Focus Marketing today to find out more.
Implementing SEO techniques
To begin with, you will need a modern and bespoke dental website for your dental practice. We can create a fantastic dental website for you, or we can redesign your existing website, making sure that it is optimised for Google. Your website will create a strong online presence and attract patients who would not have found you otherwise. The techniques and strategies needed for dental SEO have to be implemented throughout your website; this includes the design of the website itself, the content of the website and interactions with others outside your website.
We will make sure that you have a strong dental marketing campaign with good dental SEO so that you can become one of the top-ranking dental practices in your area. This will help you attract the most number of prospective patients and then we will ensure that your website can provide a fantastic user experience so that these prospective patients become loyal patients at your dental practice.
Once your website is up and running, Google spiders will crawl the pages of your website and find out what you have to offer. It will index all this information so that when a potential patient types in their dental needs, Google will direct that patient to your website by listing your website at the top of the search results page if you can address these needs. If the patient visits your website and spends a certain amount of time exploring it, then Google recognises this as a success, and over time, this helps boost your position in the search results pages further. This is why it is important that you have SEO techniques implemented throughout the website and that you are aware of what patients are looking for. In this way, you will be able to continue to maintain a good position on the search results list and attract new patients. Speak to us at Dental Focus Marketing today to find out more.