Improving your website for better dental SEO
Studies have shown that the first website on a Google Search results list receives more than a quarter of all clicks. This means that the higher you rank on the search results list the greater chance there is that a prospective patient will click on your website. The top three results share half of all the clicks and the rest on the list receive very few clicks at all. Everyone wants their answers quickly and productively. Which means you need a website that has dental search engine optimisation or dental SEO and excellent content to answer your patients’ queries.
Speak to us at Dental Focus Marketing. Digital dental marketing is a complicated field of marketing, especially in comparison to traditional marketing techniques. It is likely that you understand that your website needs dental SEO to be successful, however, you may be unsure as to how dental SEO is implemented. You are not alone. We are here to help you. Here at Dental Focus Marketing we have spent more than two decades in honing our skills and practising the art of digital marketing. During this time we have created thousands of dental websites for dental practices across the world and not only are we a multi-award-winning team, but we make sure that our websites are also 5-star rated and attracting new patients for our dental practices.
Here, at Dental Focus Marketing, we have a family history in dentistry. Therefore, we understand that most dentists do not have the time to spend on learning the ever-evolving techniques and strategies which are necessary for successful digital marketing. Rather we want you to spend your time and effort on looking after your patients’ dental needs while we take care of your digital marketing on your behalf. We will put together an excellent SEO strategy that will help your website to rank highly on search results lists for dental practices in the area.
Technical SEO
There are different types of dental SEO. On-page SEO, off-page SEO and technical SEO are the three main types of SEO. Technical SEO is the process of optimising your website to help Google find, understand and index your pages. There are basic technical SEO techniques which are essential for a good website. If Google cannot read, understand or index your pages then you will not be able to rank on the search results list. Technical SEO is also concerned with improving user experience. We will carry out an audit of your website to find out the current state of the technical SEO on it, which will help us create a checklist to improve performance and user experience. We will resolve server errors, site loading issues and security issues. This may sound confusing but rest assured that we can take care of this on your behalf. We will look for broken links and redirect chains, take a look at your titles and meta descriptions to find duplicate pages and other issues which may be affecting the function or SEO of your website.
Speak to us at Dental Focus Marketing today. Learn more about technical SEO and the other types of SEO which will help improve user experience and the ranking of your website. This will attract more patients and in turn boost the success of your dental practice.