Dental marketing FAQs answered by our team at Dental Focus
Most people know that in this day and age, everything is online.
You can book hair appointments, order a new sofa for your living room or even get a tree for your backyard if you look on the right website!
So, this means that, as well as everything else, the best way to promote your dental surgery or indeed any business, is online. And it goes far beyond simply having a website. There are other areas to look at, such as search engine optimisation (SEO), your website’s layout and the kind of patients you want to attract to your surgery.
But don’t worry! No one is expecting you to be able to run a dental surgery and look into all of this at the same time and that is why it is essential to have a marketing team that specialises in the area of dental surgery.
At Dental Focus Marketing, our team does just that. Our expertise is dental marketing, and we are able to offer customised plans to suit every surgery and budget, so you can attract the groups that you want to your surgery without having to learn about the complex world of marketing and SEO by yourself.
You probably have some questions about dental marketing and SEO and here, our team answers some of the most common ones that we are asked.
Why is marketing important for my dental surgery?
Dental marketing is vital for the survival and growth of dental surgeries, as it allows you to identify the kinds of patients that you want to attract, as well as optimising your surgery site to get onto the first page of search results with Google and other search engines.
In simple terms, without a customised marketing plan, your surgery does not have a calling card online, so how can you expect patients to be able to find you?
What are the services that your team can offer?
At Dental Focus, our team can offer every part of the marketing and SEO plan.
We can makeover your website from scratch, speed it up, and ensure that it is mobile-optimised, and we will also link your surgery site to social media platforms like Facebook or Instagram. We can also write marketing-based blog posts for your website, which will be unique and will boost the SEO of the page.
Why should I choose Dental Focus for my surgery’s marketing?
Because as mentioned before, we offer every part of the marketing and SEO package for your dental surgery site. And we have been working in the area of marketing for dental surgeries for nearly 20 years and have extensive knowledge of what is required.
Will my SEO and marketing plan need updating?
In a word, yes.
The algorithms behind Google and search engines are always changing, so your marketing strategy will need to be updated accordingly. That way, you can stay on the first page of Google and will continue to attract patients.
Is it expensive?
Our team offers a range of plans to match the budget set down by your team, and we can always adapt your plan to suit your needs. But, for more information on the cost of our marketing, call our team today!