A personalised dental marketing campaign for your dental practice
Good dental marketing is key for the continued success of your dental practice. Whether you have a brand-new dental practice or you have been established in your area for many years, it is important that you have a good dental marketing campaign in place to help attract patients to your practice. Dental practices are available everywhere and most of them offer the same treatments and procedures. You need a strong dental marketing campaign that means you stand out from the crowd. To help you to do this you need to speak to our multi- award-winning digital dental marketing team. We are Dental Focus Marketing. We have almost two decades of experience in creating digital marketing campaigns for dental practices here in Australia and over in the UK. We create digital marketing campaigns that are modern and bespoke and we maintain them for you so that you continue to attract new patients on a regular basis, helping to grow and expand your business.
The 7Ps of dental marketing
To begin with our dental marketing team will get to know everything about you and your dental practice. To help us do this effectively we use the 7Ps of dental marketing. This means that we have addressed all aspects of your business so that prospective patients can find out everything they need to know about you and will not have to look elsewhere for any remaining queries. The 7Ps of dental marketing address the profile of your dental practice, the people in your team and the premises of the dental practice itself. The remaining Ps are made up of the prices that you have to offer for your treatments and procedures, promises of quality dental care and excellent customer service and proof that you are able to fulfil your promises. The final P stands for products, these can be in the form of individually tailored treatment plans and smile makeovers which you can offer to your patients that they may not be able to get elsewhere. This information helps us create a dental marketing campaign which is personalised for you. Information regarding the treatments and procedures that you have to offer will be interspersed with the details that we find out about you, your team and your dental practice.
Why you need a personalised website
By personalising your website with plenty of pictures and videos of the people on your team and the dental practice itself, we can help prospective patients familiarise themselves with you and the fantastic surroundings that you have to offer. We will display the comfort and luxury of the dental practice alongside the technology that is available for your patients. The more patients are able to familiarise themselves with you, the greater chance there is of encouraging them to visit you in person to address their dental needs at your dental practice. Speak to us at Dental Focus Marketing today and find out more about creating a dental marketing campaign which is bespoke to you, to help patients get to know you better and feel encouraged to address their dental needs with you very soon.