Attracting patients to your practice
Whether you are a new dental practice or an established business, we know that you are always looking for ways to attract more patients. Rest assured you have come to the right place. We at Dental Focus Marketing have been helping dental practices with their dental marketing for almost 20-years. We have won multiple awards, and we will use our knowledge and expertise to design an individually tailored patient attraction system for you to help increase the number of patients through your door. With numerous dental practices in every town, each providing similar treatments and procedures, you have to stand out from the crowd. How can you make your dental practice more seen and heard? Leave your marketing worries to us. Over the last two decades, we have helped over 1000 dental practices successfully attract new patients, and now we are here to help you. We will use our tried and tested methods to create a patient attraction system to help you do this.
The 7PS of dental marketing
We use different techniques in our patient attraction system, and these are based around the 7Ps of dental marketing. These Ps are the Profile of your dental practice, the People in your team, the location of your Premises, the Prices of your treatments and procedures, your Promises of good customer service, Proof of successful case studies and individually tailored Products or services that you can offer your patients.
A good website and homepage
With all this information we will proceed by developing a modern, attractive and engaging website that will address your 7 Ps. We have vast experience in creating websites so you can rest assured that you are in safe hands. We will create a homepage that showcases your Profile and your USPs. We will aim to make sure that the home page catches and holds the reader’s attention to find out more about your practice and to do this we will focus on your profile and USPs to show the reader what you can offer that other dental practices in your area cannot, and encourage them to read on.
People and premises
We all know that dental phobia is very common and nervous patients are likely to search more deeply and look for comforting, reassuring information on your website before they consider visiting you. This is where a few more of the 7Ps of dental marketing come in to play. We will find out more about the people at your dental practice and your website will include photos of your team looking happy, friendly and caring while showing off their beautiful smiles. We will display your Premises in the best light, with virtual tours that present a clean, professional environment that also looks comfortable and luxurious at the same time. The correct representation of the people and premises of your dental practice is important in making the patients feel reassured that they will be looked after well and when everyone is offering similar treatments and procedures, this can help them pick you over your competitors.
Speak to us at Dental Focus today to find out more about how we use the 7Ps of dental marketing in our patient attraction system and how our methods and techniques can help increase the number of patients at your dental practice today.