Maintaining technical SEO for good dental SEO
There are different types of dental SEO that need to be addressed for the success of your website and dental marketing campaign. Technical SEO, on-page SEO and off-page SEO are very important types of dental SEO for making sure that your website gets the exposure it deserves and that it is able to attract new patients to your dental practice.
Technical SEO is the process of optimising your website to help search engines, especially Google, find, crawl and index the pages of your website. Google is the world’s busiest search engine, and dental SEO is designed to meet Google’s expectations so that you can rank highly on its search results pages. To begin with, it is important that you understand the basics of technical SEO. This can be complicated and technical, as the name suggests, but it is highly necessary if you want to maintain your website in such a way that the pages can be easily discovered and indexed by Google. To get this right, you need to speak to our digital dental marketing team here at Dental Focus Marketing. We can create dental websites with good dental SEO to help you attract website traffic and convert this into patients at your dental practice very soon.
Website audit
If you already have a website for your dental practice, then our dedicated team will carry out a website audit to find out which SEO techniques you already have in place and how we can help build on this to make sure that your website is optimised for Google and attracting quality patients. If Google is unable to access, crawl or index your pages, then your website will be difficult to find online. Technical SEO can help you create a strong online presence so that you are easily found by patients who are looking to address their dental needs in your area. Google will direct patients to you by listing you highly on its search results pages.
Technical issues
Something that needs to be addressed when considering technical SEO is the architecture of the website itself; this includes the organisation of the content on your website. It is important to have a simple site structure so that your website can be crawled and indexed quickly and easily. Indexing becomes more complicated as you add more content to your website, but here at Dental Focus Marketing, we can take care of this on your behalf.
Another important issue to address is how quickly the pages of your website load. If your pages are slow to load, then you will not be able to achieve a good position in the search results pages. The loading speed of your pages is very important in determining where you rank on the results page since the quicker your website can be accessed, the more successful you will be. Speak to our team here at Dental Focus Marketing today to find out more about technical SEO and why it is important for the success of your dental website.