The significance of Dental SEO in dental marketing
SEO or search engine optimisation is necessary to help people find the online content which you produce for your dental practice, you need to begin with an excellent dental website that you are proud to show off to the world. To do this you need to speak to us at Dental focus marketing today. We at dental focus marketing are a multi award-winning digital dental marketing team and we have almost two decades of experience in creating bespoke, highly attractive dental websites with good Dental SEO for over 1000 dental practices here in Australia and over in the UK. We will find out everything we need to know about you and your dental practice and we will put together this information to create a highly personalised and attractive website that helps you stand out from the crowd. This is very important because the majority of dental practices are able to offer the same treatments and procedures to their patients so your website will be designed to show your patients that you are better than the other dental practices in your area and needs to encourage them to visit you rather than your competitors.
How can Dental Focus Marketing help?
Before we put together your dental website we will analyse the websites of the other dental practices in the area and find out what works for them and what doesn’t, looking for gaps in the market on the way. We will use this information to our advantage and make sure that your website offers everything that the patient could be looking for.
To tailor your website for quality patients who are already interested in the treatments and procedures that are available at your dental practice we will carry out keyword research and content marketing which together will help you find patients who simply require an extra boost of confidence from yourselves to pick up the phone and book an appointment to visit you in person. We do this by finding out which dental terms are being searched for most commonly in your area and creating blogs and on site articles on these areas of dentistry which we will then upload to your website and your social media pages to show potential patients that you have the solution to their needs.
Google works by crawling the pages of your website on a regular basis, so that when the people in your geographical vicinity type dental terms into the Google search bar Google can instantly recognise that your website refers to these terms strategically and repetitively and therefore will place your website at the top of the search results list, encouraging the potential patient to click on your website and find out more. This is how dental SEO works and we have plenty of experience in making sure that this is carried out effectively so that whether a potential patient is searching for a new dentist or a specific dental treatment or procedure, Google continues to recognise that you have the solution to their problems and keeps your website at the top of that list to prevent your patients from being lured away by your competitors. Speak to us at dental focus marketing today to find out more about dental SEO.