Understanding the power of social media for dentists
Communication has changed so much over the years and new platforms are becoming available regularly. Social media for dentists matters, especially if you want to reach the market that you are going to need to grow your business. At Dental Focus Marketing, we have grown up with this form of communication and we know and understand how to get the best out of it. Even more beneficial to you as a dental practice is that we are part of the dental family. In our family we have dentists, so we are not only familiar with your industry but part of it. We have a record of building dental practices for our family and over the past two decades we have helped thousands of fellow dental professionals build their practices. We understand the concept because we have used it for our own dental practice and we have been keeping up to date with its development and how to make the best use of it.
It’s a not a static beast
Knowing which platforms are best for you is ascertained by discovering the behavioural patterns of the patients that you want to attract. Data is the magic but it’s knowing where to find the data, how to find it, and then to know which date is relevant. You only have to see how quickly Tik Tok grew after its launch in 2016 to realise that you have to be on your game to keep pace. Bereal is the latest innovation in the genre of vertical networks. To avoid social media for dentists fatigue, we investigate and interrogate each new and existing platform so that you can concentrate on your major function of being a dentist. For you to try and stay up to date with the latest trends and what social media for dentists is best for your practice would mean that you would not be delivering the best service to your patients. This is where our experience, knowledge and understanding of how it works, works to your advantage. Let us procure and analyse the data for you so that you don’t spend a fortune on a passing fad in this continuously changing landscape.
Content creation
Because of our history in the dental industry we create very specific content designed to promote your brand and generate interaction with your patients. Creating content is not too difficult, creating the right content that promotes your specific practice is where our experience, expertise and knowledge will prove invaluable to you. Our creative content will extend to those new audiences that you want to attract. Designing and shaping creative content that is specific to your practice and your community is how we will promote your dental practice. Your local community exposure will be enhanced and strengthened. Increasing your sphere of influence will increase your patient numbers and improve your revenue.
Encouraging interaction
Recommendations have always been a great form of marketing and now more than ever this is an important tool. The digital age has changed the way this is done and we are all familiar with the concept of reviews. To encourage reviews shows that you have confidence in your practice and the services that you provide. Turning any negative review into a positive takes experience and skill which we bring to our fellow dentists.
Let us give you an opportunity to explore
At Dental Focus Marketing we offer you a complimentary consultation so that you can explore the services that we offer. We will demonstrate to you what we offer and how our services can be of benefit to you.