What is dental marketing and how it can benefit your dental practice
Everyone is searching for what they need online and this is also the case with dental queries, needs and requirements. Most dental practices are advertising their treatments and services online already and it is important that you have the knowledge and expertise of a specialist dental marketing team to help you catch and hold the attention of the reader in an already overcrowded market. We at Dental Focus Marketing are a multi-award-winning dental marketing team with almost two decades of experience in creating bespoke websites and individually tailored patient attraction systems to help bring more patients through the door. If you have not set up a website yet or if you do have a website that needs updating and maintaining then speak to us and book an appointment with our friendly team today. Without a modern and successful website and regular maintenance, it is difficult to get your practice seen and heard when there are numerous dental practices offering the same treatments and procedures in every town and city. Dental websites can begin to look the same after a while as treatments and procedures are very similar however we will work with you to find out all about your practice using our 7Ps of dental marketing approach which addresses all aspects of your dental practice to help you stand out from the crowd. Rest assured by speaking to our team, you can focus on your patients whilst we work to bring more patients to you.
How Dental Focus Marketing will help attract more patients for your practice
To create your website we address the profile of your dental practice and any USPs which help you stand out from the crowd and use this information to design an interesting and eye-catching homepage that will encourage the reader to explore the rest of the website. The website itself will be made up of information about the people on your team and the premises of the practice itself and show them off in a light which reassures the reader that your people and practice are friendly and professional to help put their mind at ease that this is the best place for their dental needs. The prices of your treatments and procedures will be made clear and you can think about offering payment plans where possible if you would like to entice your readers further. We will promise quality dental care and good customer service throughout the website and this will be backed up by using before and after pictures of successful treatment at your practice as well as displaying reviews and testimonials throughout the website from your existing patients which will help reassure the reader further and encourage them to pick up the phone and book an appointment. Individually tailored products and services which they are unable to find elsewhere will be added to help you stand out from the competition. Once the website is up and running we will use our specialised techniques to make sure that when a potential patient is searching for their dental needs in your locality your website will be the first to pop up on their screen. Speak to our marketing team and get ready to start filling up your appointment books very soon.