Bespoke dental websites by Dental Focus
If you would like to develop a website for your dental practice, or perhaps you already have an existing dental website but are looking to update it and maintain it more efficiently, then you need to speak to us at Dental Focus. Here at Dental Focus we are a multi-award-winning digital dental marketing team. We specialise in dental websites and dental marketing campaigns. Over the last four years we have been recognised as one of the top marketing agencies for dental practices here in the UK. We have up-to-date knowledge and expertise which can help boost the success of your dental practice. Established in 2001, in the last two decades we at Dental Focus have helped create over 1000 dental websites for dental practices here in the UK and in Australia. With our knowledge and expertise we can help your dental practice grow by attracting new patients through our award-winning dental websites, helping to convert them into loyal patients at your practice very quickly.
7Ps of dental marketing
One of the secrets to the success of our dental websites is using the 7Ps of dental marketing. By addressing the 7Ps of dental marketing we are able to create websites which can stand out from those of your competitors and help make you more memorable, so that patients can distinguish you easily amongst the other dental practices in your area.
Firstly we address the profile of your dental practice. This includes the brand of your business and your unique selling points. This information needs to be highlighted on your homepage, it needs to be bold and attractive and it needs to compel patients to remain on your page for longer than a few seconds, to encourage them to explore the rest of the website further. Next we will address the people on your team and the dental practice itself. This is the key to a successful dental website. All dental websites have information on the treatments and procedures that they have to offer, by personalising this information you will make it more user-friendly and encourage patients to find out more. You can break up the content with pictures, videos and messages from the people on your team. You can include up-to-date information about your dental team on the website so that patients are able to familiarise themselves with you, learn about your qualifications and your education and the experience that you have. This will help build trust and credibility, encouraging patients to book an appointment and visit you in person.
It is also important that your website includes photographs and videos of your dental practice to help patients further familiarise themselves before they consider visiting you in person.
It is very important that your website promises your patients excellent dental care and fantastic customer service. You need to be able to prove this through your reviews. Reviews build trust and credibility, they replace word-of-mouth referrals and they should be strategically placed throughout your website to catch the attention of the patient. Speak to us at Dental Focus today to find out more about attracting the attention of prospective patients and helping to boost the success of your dental practice very soon.