Dental SEO; FAQs answered by Dental Focus
Do you need an effective way to grow your dental surgery?
At Dental Focus, we can offer our clients targeted dental SEO to help get as many people as possible to visit their dental surgery webpages. We know all there is to know about SEO and marketing, so call us for more information!
Here, our team at Dental Focus answers common queries that we receive relating to marketing and dental SEO. So, read on to learn more.
What is SEO and why is it important?
SEO is short for search engine optimisation, which is the process of boosting your website onto the first page of a search engine like Google. Dental SEO is the process by which we tailor your dental surgery page, backlinks, keyword searches and content to attain this goal, thereby attracting those important Google bots that can help your site to rank higher on search results.
This is important because with more people accessing your webpage, you will see an increase in the number of patients who will ask about your dental surgery, thus helping to build your brand.
What is organic traffic?
You may have heard that online, websites can buy bots to visit their site, thus boosting their ratings temporarily. Organic traffic is real traffic; this means it measures the number of real people clicking on your website and looking through what you can offer. Our SEO strategy aims to increase the amount of organic traffic you receive on your website without focusing on PPC or pay-per-click options.
When will I see any impact of SEO?
This really will vary based on the plan level you choose with us and where your surgery is located.
For instance, if you operate a surgery in a rural environment, you will likely see the results of our SEO strategy in as little as 3 months. However, if your surgery is in central London, it may take longer. Based on the competition in the surrounding area, it can take up to 6 months for our SEO marketing techniques to work. But this is usually about how long it will take before you start to see any signs of your patient lists growing as well as internet enquiries.
Is it expensive?
Not really, especially when you compare it to other forms of marketing like advertisements or flyers.
We can offer different levels of our SEO expertise and discuss a suitable plan for your website after an initial assessment of your webpage and marketing plan.
Do I need to know anything about SEO for it to work?
No! Not at all! After all, you run a dental surgery and are dedicated to helping your patients.
But, our team at Dental Focus will need to ask you some basic questions relating to SEO. For instance, what do you want to achieve with it? Who are your target patients? Answering these questions and a few others can help us to make your marketing strategy more targeted to what your clinic needs. Thus, it will be more successful overall.